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Price Rise Fuels Online Ad Increase

‘Online advertising grew 2.5 times as fast as overall U.S. advertising in the first three quarters of 2004, according to data released by TNS Media Intelligence/CMR.

Online advertising in the U.S. totaled $5.59 billion for the first three quarters of this year, up 25.8 percent over the $4.45 billion measured over the same time period in 2003. That growth was well ahead of the year-over-year increase of 10.3 percent in overall U.S. ad spending to $102.47 billion from January through September, from the $92.90 billion spent in the same time period in 2003. The figures come amid other signs of stabilization within the online advertising market in recent weeks….’

Read more at Studies: Price Rise Fuels Online Ad Increase

About Darren Rowse

Darren Rowse is the founder and editor of ProBlogger Blog Tips and Digital Photography School. Learn more about him here and connect with him on Twitter, Facebook, Google+ and LinkedIn.

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