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The Impact of Blogs on PR

Posted By Darren Rowse 25th of October 2004 Blog News

Steve from Micro Persuasion has kindly posted a presentation he did on the Impact of Blogs on PR. It is a well thought out presentation that covers the basics through to some good conclusions on the topic – complete with powerpoint slides and audio.

‘Bloggers are the leading force of change here. A blog is basically a web site owned by an individual or group that’s written with a human voice. They are easily discovered, usually organized chronologically, and written by people you can reach out and touch. It’s this last point – the social nature of blogs – that differentiates them from more staid corporate web sites.’

Read more at Micro Persuasion: Presentation on the Impact of Blogs on PR

About Darren Rowse
Darren Rowse is the founder and editor of ProBlogger Blog Tips and Digital Photography School. Learn more about him here and connect with him on Twitter, Facebook, Google+ and LinkedIn.
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