Written on October 14th, 2004 at 08:10 pm by Darren Rowse

Street Talk

Case Studies 0 comments

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Street Talk is another blog with an income stream that uses the Adsense program. It is a little different to other blogs that we’ve featured here in that instead of focusing upon products it focuses upon a popular New Zealand Television show – Shortland Street.

The site is currently in beta and will no doubt add more features and advertising opportunities – it will no doubt be a popular site for private advertisers which will be drawn to the site as traffic levels build – which they will if it goes in the same direction as another NZ fan blog that the owners of Street Talk own – Idolblog which focusses upon the New Zealand Idol and Australian Idol shows (ala ‘Pop Idol’ (UK) and ‘American Idol’ (US)). Idolblog has been a massive success for its developers generating a frenzy of activity every week before during and after episodes of the popular shows.

The beauty of these sites is that they are highly targeted on geographic areas and they will appeal to private advertisers from those locations.

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