Search Engine News Journal has posted 10 great tips to get your blog ranked at the top of the Search Engines. I really like their approach because they acknowledge that it takes time to get your blog high up the rankings. I also like this tip about ‘titles':
‘Create a killer Title tag. Title tags are critical because they’re given a lot of weight with all of the search engines. You must put your keyword phrases into this tag and not waste space with extra words. Do not use the Title tag to display only your company name, or to simply say “Home Page.” Think of this tag more as a “Title Keyword Tag” and create it accordingly. It should reflect exactly what your page is about, using the keyword phrases people might be using at a search engine to find your company.’
Read more at Search Engine News Journal – Ten Tips to the Top of the Search Engines and read more about how titles are everything.